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Western jewelry companies to promote fair trade jewelry

Just heard about "fair trade", the reporter's first reaction is that this is a humanitarian issue. Because it guarantees the rights of miners in Africa, avoid the war degenerated into a tool for the diamond. In Africa, diamonds are a lot of the military sources of funding for the purchase of arms. These arms are used to battle year after year.

2009 Jewelry Show in Basel, watches,Group (Rapaport Group) organized a trade fair and promote the conference. Meeting of the Rapaport Group, a concept - the fair trade jewelry. Include fair trade to ensure that gem miners have access to fair wages and benefits, non-trading of diamonds of unknown channels (such as diamonds and war-related) and so on. In the international jewelry industry, a place Group. It is said that its network of rapamycin (Rapnet) every day online sales of diamonds 30. Diamond Group is also well-known e-commerce sites - nine drilling Network, one of the risk of investors.

The Chairman of the Group Rappaport (Martin Rapaport) in "China Gold News," an interview with reporters that the true value of jewelry is the emotion and joy. Because it is a good things, so people buy a large amount of money spent. Jewelry emotional value systems need to be careful, long-term maintenance. In the real world, part of the source of precious stones and tragic workers, refugees linked. Unfortunately, they, blinded by the brilliant jewelry, jewelry is no longer fit to speak so beautiful and emotional. Feelings in order to protect the value system of jewelry, jewelers have decided to let the stones away from the raw materials of war and suffering. At a press interview, Rappaport the importance of fair trade on a very detailed exposition.

Reporter: Why do you think the fair trade jewelry industry is very important?

Rappaport: We do understand it, because it is becoming increasingly important, there are two views exist: one based on morality, based on a commercial. Business people have every hope that his actions are consistent with the ethical standards, act as an honest and impartial role. The world's poorest people in the exploitation of natural diamonds, precious stones and gold (205, -4.26, -2.04%). Then, the richest people in the form of jewelry purchased through them. We need a fair way to protect that interest. Compared with other counterparts, fair trade more outstanding producers.

I believe that jewelry should be distinguished from other products. Of diamond jewelry, not only because of its precious value, but also because different love. No one wants to use a bloody diamonds on behalf of love. Gradual destruction of blood diamonds as a gift of beautiful jewelry, jewelry destroy the value of showing emotions.

Reporter: through fair trade, which can be the opportunity to jewelers?

Rappaport: In the jewelry industry, the theme of fair trade appear shortly. This is a new marketing rules. Jewelry industry to provide the best service, best products, the operating code of conduct jewelry watches. In business, fair trade of jeweler to come to the fore. If a customer has two options, a jewelry fair, a source of the goods is uncertain, the customer will choose according to the conscience of fair trade jewelry.

Reporter: Do you think, at this stage, the subject matter?

Rappaport: war, global trade and social responsibility are important issues of our. At the same time, these problems besetting the government. Many consumers have begun to consider what they buy. Data show that 10% of the consumers concerned about the jewelry, watches and clocks, with the basic code of ethics. At the same time, this number is still growing. At this stage, the world changes, also changes in values.

Reporter: Through this session, what effect would you like?

Rappaport: I hope more people know the topic of our discussion. My goal is to expand the dream of the people on the diamond, to increase the value of diamonds. As the king of precious stones, diamonds bring joy to help people. Diamond will make the world a better place. Fair Trade means that the diamond miners to pay fair wages and public insurance. In a fair system of diamond trading and processing will not hurt anyone.

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